{ new year, new blog, new biz goals }

January 2, 2015


When this blog began it was simple: it was to be an outlet to share things I liked as found my own place online. Then things became not-so-simple. In the following years the blog grew more popular than I had expected and as word of my job as a fashion illustrator spread I , along with a small team, tried to keep up with what everyone else wanted to read. We answered the demands of my favorite companies, readers and friends. It always remained true to my style but still had some contributors in and out. In those years I felt like the blog could be more personal but there wasn’t so much time. That’s about to change. The blog will still remain a place share my favorite things, but also share some stories, become more of a creative outlet again and a place to connect w readers on a stronger level (I can’t leave you links and stories on insta!) We (me and you) are always chatting on twitter, via instagram and now I’d like to bring that back to the blog.

And that’s why it’s been decided that in 2015- beginning today- I take the blog back.

Allow me to reintroduce myself, my name is Dallas Shaw.

I’m an artist and a project designer. I’m the illustrator to the fashion industry to be even more specific. I grew up in Scranton, PA without a single connection to the intimidating industry and not a lot of shopping options but when I began drawing my mom fashion catalogues at age 4 full with matching mother daughter outfits and prices on everything down to the socks- we knew where I was headed.

Behind the scenes of the perks, the travel, the swag, being your own boss- there is a helluva lot of work that goes on. I am about to add even more work to my plate this year: I’m taking on a new adventure and placing my artwork on product for the first time. I’ve always wanted my own line and there is no better time to do it. I’m nervous, and excited and hope I can share much of that process here.

And in the meantime I’ll share a lot of what I know best, my personal style and no one else’s.

Hope you enjoy- and will join me in conversation here in the new year.

{ photo by Trever Hoehne, Dallas Shaw for 31 bits }


  • Alyssa

    You continue to be such a huge inspiration! I thought you did so many cool things in 2014, can’t wait to see where 2015 takes you!

    I also can’t wait to keep following this blog. It’s always a source of inspiration and creative spark. Happy New Year, Dallas!

  • Dallas

    Thank you So much alyssa. Looking fwd to chatting more w you here! Happy new year!

  • mary-katherine

    can’t wait to see what this new year brings you, both for your new blog goals and your new professional venture!! knowing you, it will be spectacular!

    xo mary-katherine

  • Dallas

    Thanks MK!!
    Super nervous about putting the work on product, but a good nervous!!! Hope you’ll weigh
    In on some creative decisions over here xx

  • Jenna

    Happy New Year, wishing you lots of happiness and success in 2015. Cant wait to see your artwork on product, how exciting! Xo

  • Nycala

    Sounds like this will be an exciting year all around. It’s always fun to chat with you via social, you’re personality and energy shine through. Can’t wait to see what’s ahead for you!

  • Fallon Carmichael | Sage + Sparkle

    You are so talented. I can’t wait to see your illustrations on product—I know anything you make will be fabulous!

    Happy New Year!

  • Tabea Hönicke

    great – I really love your work!
    you are my inspiration .
    you gave me a start!
    thank you 🙂

    { ps. I didn’t get a reply of the internship?! }

    tabea from germany

  • Jeannine Gavlick

    Happy New Year! So excited for you! I look forward to seeing you everywhere! You’re so talented and such an inspiration and example to me, that hard work pays off! 😉

  • Brianna

    Congrats Dallas! You continue to do amazing things. Come share a cup of coffee with me at terrain soon! I look at the bridal illustration you did of me every day and it gets my day started off right all the time. Xoxo! Bri

  • Julie

    This is terribly exciting! Such a fan of your work, your style, you are fabulous! Looking forward to following along in 2015! Cheers!

  • Taylor

    Dear Dallas,
    My name is Taylor and I’m just about 17 years old. (Only 10 more days!) When I became aware of your talent through my mother, I realized that I want to be just like you when I grow up. I think that you are so creative and committed and not to mention an amazing artist! I realized that I would like to study fashion in college and be as successful as you. Thanks for being an inspiration to me; I can’t wait to read more on your blog. Happy New Year, Dallas, and congrats!

    • Dallas Shaw

      WoW. Taylor, this is insanely nice. 1) thank your mom for me for sharing what I do. 2) Let me know how I can help in any way as you go! Thanks so much for the sweet note.

  • Eneia White

    Love this post! This is why you are one of my fave bloggers. You are very talented and still make time to respond to your readers (texts, comment, etc). Love that you are vocal about your goals and can’t wait to read/watch them unfold!

  • Sarah

    Dallas, that’s so exciting! Thanks for being an encouragement and an inspiration! I love your blog and your Instagram is a favorite of mine! I’m cheering you on in 2015! Xoxo
    Sarah Joy

  • Cindy@Made2Style

    You’re such an inspiration and it’s great to see how far you’ve come. I’ve only ever really followed you on Instagram but I can’t wait to keep up with you here!

  • Dallas

    Jenna, please say you’ll weigh in on the process!!

  • Dallas

    Thanks nycala, always trying to just be me so means a lot xo

  • Dallas

    FC- I have no idea where to start. Yikes

  • Krista

    So exciting, Dallas! Love your blog and find so much inspiration from you. Can’t wait to keep reading!


  • Dallas

    Hi tabea! Thank you so much! I ended up not bringing any new interns on due to the changeover. I’ll bring in a few design interns this year so stay tuned. And thanks for the nice note. Happy you are inspired and creating !!!

  • Becky Tyre

    That’s exciting news, Dallas. I look forward to seeing your illustrations on products. I want to hear more about it when I see you in Las Vegas in a few weeks. Happy New Year!

  • Lexi

    I am extremely excited for you Dallas! I cannot wait to see what this year has in store for you and this new chapter. I wish you the very best.

  • Renuka Harrigan

    Hi Dallas just wanted to thank you for sharing so much of yourself, you are such an inspiration and even though our fields are miles apart ( I founded a non-profit for disabled children in Anguilla) your work inspires me to creatively share the stories of our children and activities on social media. Wishing you all the best for 2015 so excited to see where it takes you!

  • Susie Michael

    Congratulations Dallas. You’ve always been a great teacher whether it’s about fashion, lifestyles or anything else. Glad to see you’re still going strong and expanding.

  • Sam

    To my fellow maker: keep killin’ it! You’re always an inspiration and I love keeping up with what my other creative friends and artists are up to. I’m relaunching my blog as well this year. It’s definitely not the same old, this job, and I look forward to seeing all the newness!!! Xo

  • Taylor Endris

    SO beyond excited! You are so inspired and truly a trendsetter. I love the unique nature of your blog and career and could only dream to be like you!

    I’m hoping to see maybe a post about how you got started in all this?? And maybe a few old pics of some of your MOTHER-DAUGHTER DRAWIGS?! That’d be So stinkin cute.

    Good luck on this new page you’re turning!

    XOXO -T

  • Jocquillin

    Congratulations Dallas!! I can’t wait to see your new line!! I am also excited to see what you’ll be sharing with us after your “take back”. 🙂 This will definitely be my go-to place where I can indulge with a latte before I begin drawing for the day!

  • Dallas Shaw

    Bri- I would love that! email me!

  • Angie

    I remember the first time that I “met” you. It was on Twitter when you finished the first DKNY PR Girl avatar. I was awe-struck by your wicked talent and the remarkable ladies that you drew. What was that … like five years ago? You were one of the original #TBFs!
    I have loved watching your star rise to the top. It couldn’t have happened to a more gracious and humble gal. xx

  • Ann-Marie

    wow, this is exciting news. I wish you continued success and your dreams manifest into reality!!! Much love and abundance to you in the coming year xo

  • Jade Barnes

    Congrats Dallas! I love your blog and I am excited to see its growth. Hopefully I will see you soon in Philadelphia or NYC!

  • Elizabeth

    First off: Congrats! This news is exciting and makes us look forward with greater hopes for 2015. You inspire us.
    It seems that I follow you on FB, Insta, and of course I discovered you through your blog but would you please mind sharing your career success story. How did you land your first big jobs? How did you feel? I loved reading about your catalog designs for your mother.
    I look forward to reading your blog this 2015.

  • Moni Sabevska

    yay! Thats so exciting! We absolutely adore | j’adore you DS ! Read an interview of yours where you said you’re doing a book!? Excited for your line!

    • Dallas Shaw

      hi Moni!

      Probably when I was illustrating “how to look expensive” for andrea lustig last year. Do hope to have my very own book though.

  • Rose Pollzzie

    I am thrilled to read this. Congratulations!

  • carin

    i’m new to following you this year (first found you on insta) and I love your style (we share a love of sparkle and shine) and truly admire your talent. i recently started my own blog as an extra creative outlet for my own personal growth as a stylist and hopefully writer 🙂 and totally find your blog inspirational.
    good luck with the changes this year! I will be following

  • Liv

    So happy about all of this! Also, dying over that picture of you. The hair! The make-up! And the major outfit envy I am having (as always) Happy 2015!

  • anastasia

    this is very exciting for you Dallas! cant wait to hear more about the products, see your illustrations and to hear some of the behind-the-scene stories!!

  • Lexi

    I look forward to following your journey and you continue to grow and change! Love it all, but especially your illustrations! Hats off to you and your creativity!

    Happy New Year!


  • Sophie

    Thanks for sharing this Dallas. I’m excited to read your blog this year as I already enjoy it so much! You have a great eye, are super talented and are an inspiration to this Entrepreneurial-minded gal!

    Keep it up! XX

  • Georgia

    well, i’m happy {and proud} to say i knew you when… back when you started your blog and were just starting out, like i was with my little old silly Jorjah-B blog. you even reached out to me and asked if i would blog about some of your artwork, which i was happy to do, because i always loved promoting other artists. i watched you grow and flourish over the years, sometimes losing touch with your online presence. but since i still get all the emails you send to your contact list, i still check in from time to time, and that is how i noticed you hit the big time over the years. you definitely have a touch and eye and finger on the pulse, and just a great sense of beauty and style . but you also must have a very keen business sense to have come as far as you have. that’s what i like about this post… that you are still humble and remember your roots and can bring it back to that. that’s pretty awesome!! happy new year and congrats on all your pursuits and successes. ~georgia

  • danielle quigley

    well said and an exciting future. sending lots of love, luck, and light your way! xx

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